It is a Marathon, not a Sprint: Lessons from SNOO’s FDA Warning Letter
By: Shu Xiang, Mittal Consulting On June 15, 2026, the FDA issued a warning letter to Happiest Baby, Inc., the manufacturer of SNOO Smart Sleeper. For companies that view regulatory as a one-time effort to obtain the FDA’s blessing and then move on, this warning letter is a clear wake-up call. If you’ve been a […]